Why Customers Love Custom Notebooks and Branded Apparel

Our New Zealand customers love promotional notebooks and branded apparel because these everyday valuable products can be custom-branded to become powerful marketing tools for your brand name. Let’s explore their appeal in more detail.

7 Reasons Why Custom Notebook and Apparel Work

1. Practical and Useful

Firstly, these items are practical. We are beginning to seek alternatives to digital devices, and notebooks are the perfect product. Use notebooks to jot down ideas or take notes during meetings. The tactile feel of a notebook will supercharge creativity.

Similarly, branded apparel, like T-shirts and caps, is an everyday essential. When you give something useful, it’s more likely to be appreciated and used regularly.

2. Constant Exposure to Passersby

One significant advantage is the daily visibility these items provide to people around the product. A notebook brought to meetings or a t-shirt worn around town repeatedly exposes your brand to a wide audience. This constant Exposure helps embed your brand in people’s minds, enhancing recognition and recall.

3. Personal Connection

Moreover, these items foster a personal connection. A stylish notebook or a comfortable piece of clothing can evoke positive feelings, making the recipient feel valued. This emotional bond can translate into stronger customer loyalty.

4. Perfect for Many Marketing Scenarios

Versatility is a key benefit. Custom notebooks and branded apparel will always appeal to any age group to fit any marketing campaign, event, or season. The possibilities are endless, whether it’s a sleek notebook for a corporate event or a cosy hoodie for a winter promotion.

5. Cheap Promotional Items that Seem Expensive

From a cost perspective, these items are a wise investment. They offer a high return on investment due to their longevity and frequent use. Compared to other forms of advertising, the cost per impression is relatively low, making them a smart choice for budget-conscious businesses. Better still, these items always look more expensive than they are.

6. Environmentally Friendly

Eco-friendly options are also available, a big plus in today’s world. We offer recycled notebooks and sustainable apparel. The environmental aspect will help your brand name resonate with a new and growing customer segment.

7. Custom Branding Options

The customisation potential is vast. Businesses can get creative with designs, colours, and materials, aligning the products with their brand identity. Notebooks can be screen printed, digitally printed, debossed or embossed.

With apparel, the decoration options available include embroidery, screen printing, and transfer printing. With these branding options, you can get very creative.

Notebooks and apparel are two of the top-performing categories of promotional products in New Zealand due to their practicality, visibility, personal connection, versatility, cost-effectiveness, eco-friendliness, and customization options.