I know what you’re thinking: backpacks might be useful, but they’re hardly stylish, are they? While they’ve always been undeniably practical, you can’t escape the fact that decades of use predominantly by school kids and hikers haven’t done the backpack’s street cred much good. But all of that is changing.

using promotional backpacks

Backpacks are now as likely to be seen on the catwalk as the schoolyard. Globally sales have been trending upwards for several years, and designers and high street retailers are now focusing on making backpacks as aesthetically pleasing as they are functional. All of which is great news for you if you’re thinking of using backpacks as custom merchandise.

Modern Custom Backpack Bags

As an example of just how fashion forward backpacks have become, check out these retro-inspired branded Altitude backpacks – constructed from poly-canvas and with contrasting straps and buckles, their rectangular shape is both eye-catching and handy, making it easy to carry a laptop so you can always take the office with you.

Outdoor Promotional Gifts

How about a bag that’s as at home on the city streets as it is out in the wilderness? Introducing the Tyvek adventure backpack – a bag that combines on trend design with lightweight and durable fabrics so you’ll be equipped to look your best wherever the day takes you. Oh, and we can’t forget to mention it’s waterproof and recyclable too.

Countless Options

We’ve got bags of options when it comes to branded backpacks – check out our full range here!